Meta was hit with a $25 billion fine, so why didn't the stock fall much? They also did a stock split. Is it okay to buy now?
2026-10-22
The Fine Is Big but Not Final
According to the report, the New Mexico court imposed $25 billion following a jury verdict. Meta plans to appeal, so the final amount could be reduced. That is the first reason the market has not clearly priced it in. The second reason is scale. Third-quarter revenue announced the same day was $64 billion. The fine is about 40% of quarterly revenue, but it is closer to a contingent liability going through an appeal than money leaving as cash all at once.
Outside searches turned up no articles covering this fine, the split and the Class C share issuance. What follows relies on the report and its Reddit summary, so some parts have not been cross-checked against news coverage. Before making a final judgment, it is right to check Meta's filings directly.
Why EPS Splits in Two
In the report's Reddit summary, GAAP EPS is $3.83 (versus $3.56 expected) and the figure excluding legal costs is $7.40. These are the same quarter's numbers but differ by nearly a factor of two. So investors judge cheap versus expensive differently depending on which number they use to calculate PER. Some noted that an 87% effective tax rate last year distorts comparisons. That the stock did not fall in this situation means the market treated it as a one-time cost.
Class C Matters More Than the Split
A 2-for-1 split does not change the company's value. The share price looks halved and the share count doubles. It only improves access for retail investors. The real issue is the Class C non-voting shares that came with it. On Reddit, views split between seeing it as a way to finance AI investment and seeing it as heavy dilution. Non-voting shares are used as a tool to raise money by issuing stock while protecting the founder's voting control. However, the size and terms of this issuance have not been confirmed.
The Gap in Temperature Between Market and Retail
Mentions rose fivefold from 52 to 296, and the community suspected dilution. Yet the Nasdaq was +1.05%. The market appears to have focused first on the fact that funds are available to continue AI investment. However, this interpretation could change on a day like 10-16 when the AI investment burden comes to the fore.
What Should Investors Do?
- Look first at the appeal schedule and the final fine amount. If the amount drops sharply the negative disappears, and if it rises it gets priced in.
- Check the size of the Class C issuance in the filings. If it is a large share, existing shareholders' stake shrinks.
- Avoid buying on split news alone. The split itself has no value impact.
- Do not judge it cheap based on the EPS of $7.40 excluding legal costs alone. If the costs can recur every year, they are not one-time.
- As the report points out, Big Tech regulatory costs could set a precedent, so check other large caps such as Alphabet for similar litigation risk.